Spencer Gifts Email Campaigns
Spirit Halloween & Spencer Gifts Pop Ups
Spencer Gifts Product Packaging
Spirit Halloween Blog
Scotland Run Golf Club Wedding Campaign
Roberts Fine Jewelers Print + Billboard Campaign
Atlantic Medical Imaging Print Campaigns
Atlantic City Country Club Multimedia Ads
Scotland Run Golf Club Promotional Campaigns
Ottinger Golf Group Membership Campaign
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Spencer Gifts Email Campaigns
Wrote subject line, headline, and subhead copy for all of Spencer Gifts emails. Emails were sent every single day to a list of over 3 million people and open rate averaged 7 percent. -
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Spirit Halloween & Spencer Gifts Pop Ups
Wrote copy for website pop ups to obtain more email subscribers on SpiritHalloween.com and SpencersOnline.com -
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Spencer Gifts Product Packaging
Named product and wrote directional copy for back of the back of the package. This was a Spencer Gifts exclusive product developed in-house and sold both online and in stores. -
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Spirit Halloween Blog
Wrote weekly blog posts promoting relevant holidays and that pushed sales for the Spirit Halloween blog. -
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Scotland Run Golf Club Wedding Campaign
Wrote copy for a wedding retractable banner placed in-house at Scotland Run Golf Club as well as a billboard located on the AC Expressway coming out of Philadelphia, PA. I also art directed the billboard and retractable banner. -
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Roberts Fine Jewelers Print + Billboard Campaign
Wrote catchy copy for billboards, magazines, and newspaper articles to promote brand awareness for Roberts Fine Jewelers. -
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Atlantic Medical Imaging Print Campaigns
Wrote copy promoting mammography, coronary CTA exams, and varicose vein treatments for Atlantic Medical Imaging. -
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Atlantic City Country Club Multimedia Ads
Wrote copy promoting events at Atlantic City Country Club for print, on their website, and on social media. Since those platforms are so different, this required slightly adjusting copy for each. -
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Scotland Run Golf Club Promotional Campaigns
Worked closely with graphic designer and developed a new umbrella campaign that encompassed the three main revenue drivers at Scotland Run Golf Club: Weddings, Restaurant Reservations & Happy Hour, and Golf. I art directed the campaign and also wrote copy for each poster. -
Ottinger Golf Group Membership Campaign
Wrote copy for magazine and newspaper articles that promoted a 3-course membership offer for Ottinger Golf Group, which is the parent company of Atlantic City Country Club, Scotland Run Golf Club, and Ballamor Golf Club.
