Product Copy

Spencer Gifts

Assisted in writing product copy for new product going on Spencer Gifts’ eCommerce website. Engaging product descriptions were written to copy standards and all bullets listed followed FTC laws. I reached out to the merchandise team and buyers whenever crucial information was missing from spec sheets that a customer would need to know before purchasing the product.

Type of products written for:

  • Drinkware
  • Fashion
  • Jewelry
  • Accessories
  • Costumes
  • Lingerie
  • Sex toys
  • Games
  • Electronics
  • Collectibles
  • Home décor

View more: spencersonline.com

Spencers Product Copy1

Spencers Product Copy2

Spencers Product Copy3

Spencers Product Copy4

 

Spirit Halloween

Assisted in writing product copy for new product going on Spirit Halloween’s eCommerce website. Engaging product descriptions were written to copy standards and all bullets listed followed FTC laws. I reached out to the merchandise team and buyers whenever crucial information was missing from spec sheets that a customer would need to know before purchasing the product. Since there was a short time frame from when we received all images and spec sheets from the buy for the upcoming season, I assisted in going to the flagship store to write copy to the physical product in order to have all product up on the website prior to the season launch.

Type of products written for:

  • Costumes
  • Wigs
  • Accessories
  • Makeup
  • Collectibles
  • Animatronics
  • Home décor

View more: spirithalloween.com

Spirit Halloween Product Copy1

Spirit Halloween Product Copy4

Spirit Halloween Product Copy3

 

NaturalVim

Developed copy standards for a new brand and ensured all product copy followed FTC laws. Brand owner wanted the product descriptions to be longer than typical descriptions so that they would fully explain the product and its benefit.

Types of products written for:

  • Food
  • Health

View more: naturalvim.com

NaturalVim Product Copy2

NaturalVim Product Copy1